What is OptiSigns Digital Signage?
OptiSigns is a cloud-based digital signage platform built for businesses that want control over their digital displays. With over 140 integrations, OptiSigns allows you to pull in content from Google Slides, YouTube, social media, and more. The platform supports a wide variety of hardware options, including smart TVs, Android, and desktop players. OptiSigns offers flexibility—but at a price, with premium plans costing up to $45 per screen/month
Here’s where PosterBooking comes in, providing a cost-effective alternative. PosterBooking includes essential features from the free plan and only $.6.5 per screen after the first 10 screens. Let’s compare.
OptiSigns Pricing
OptiSigns offers several tiers, but they come with limitations:
- Free Plan: $0, but it’s limited to 3 screens and includes a watermark. This plan also caps file sizes at 25 MB and offers only 25 basic apps.
- Standard Plan: $10 per screen/month, provides 100+ apps, unlimited cloud storage, split-screen zones, and basic templates.
- Pro Plus Plan: $15 per screen/month, adds integrations for Microsoft 365, Slack, Google Workspace, secure dashboards, and custom branding.
- Engage Plan: $30 per screen/month, introduces interactive features like QR scanning, Lift & Learn, audience intelligence, and analytics.
- Enterprise Plan: $45 per screen/month, with minimum 25 screens. Includes priority support, a dedicated account manager, and custom deployment options.
PosterBooking, on the other hand, starts with 10 screens completely free, without the limitations seen in OptiSigns’ free plan. Once you exceed 10 screens, you only pay $6.5 per screen/month. For businesses scaling up, that’s up to 80% savings compared to OptiSigns’ upper-tier pricing.
Content Management
OptiSigns offers a feature-rich content management system. You can create content using its drag-and-drop designer, upload your own images or videos, and use apps for weather, RSS, and social media feeds. However, more advanced features like secure website display, remote troubleshooting, and campaign management are locked behind higher-cost plans.
PosterBooking makes it easier and cheaper. With real-time updates, scheduling, and white-label branding all accessible from the basic plan, PosterBooking lets you deploy content quickly and at little cost.
Hardware Compatibility
OptiSigns offers compatibility with most major platforms, including smart TVs, Android players, desktop apps, and its own Pro and ProMax devices. However, these custom players come with a steep price tag—$299 for the Pro Player and $599 for the ProMax.
PosterBooking supports a range of affordable and widely available devices like Amazon Fire Stick, Android, Windows, and Raspberry Pi. This compatibility means you can avoid costly hardware purchases and deploy screens faster, using devices you may already own. Why pay for specialized hardware when PosterBooking gives you the flexibility to use what you have?
Support and Security
OptiSigns offers U.S.-based support via email and phone, but phone support is restricted to Pro Plus and above. Enterprise users gain access to priority support and a dedicated success manager.
PosterBooking levels the playing field by offering 24/7 live chat and email support for all users, even on the free plan. Whether it’s a weekend or midnight, PosterBooking’s team is there to help. Businesses with mission-critical displays can’t afford downtime, and with PosterBooking’s round-the-clock support, you won’t be left waiting for assistance.
Optisigns vs. PosterBooking
Optisign and PosterBooking are both cloud-based digital signage platforms, but PosterBooking offers greater affordability and scalability, providing 10 free screens with no watermarks compared to Optisign’s 3. PosterBooking’s pricing is $6.5 per screen beyond the 10th, while Optisign ranges from $10 to $45 monthly. Optisign supports more operating systems and includes a built-in editor, while PosterBooking focuses on Amazon Fire, Android, and Raspberry Pi, offering white-labeling from the Basic Plan and 24/7 support.
A comparison between Optisigns and PosterBooking is shown below.
| Features | Optisigns | PosterBooking |
| Free Screens | 3 screens with watermark | 10 Screens Forever |
| Pricing (monthly) | $10 (Standard), up to $45 (Enterprise) | $6.5/screen after 10th screen |
| Supported OS | Smart TV, Android, Windows, and more | Amazon Fire, Android, Raspberry Pi |
| Cloud-Based Editor | Yes | No |
| White-Labeling | Pro Plus Plan and above | Available from Basic Plan |
| Support | 24/5 with premium tiers for phone | 24/7 email and chat (all users) |
| Real-Time Content Updates | Yes | Yes |
OptiSigns offers a professional digital signage platform with a strong feature set, but it comes at a premium price and with limitations on lower plans. Custom branding, interactive features, and full support are locked behind higher tiers, leaving entry-level users with restricted capabilities.
Why Greenmart Moved From Optisign Digital Signage to PosterBooking
Running GreenMart, a bustling local supermarket, came with the challenge of keeping our customers informed and engaged. We tried OptiSign to display our weekly deals and important announcements, but it wasn’t long before the costs began to feel unsustainable.
The software’s complexities made managing updates a time-consuming headache, and our marketing team grew increasingly frustrated. We missed opportunities to showcase promotions and connect with our shoppers, leaving us feeling like we were always one step behind. The struggle made us wonder if our vision of a modern, dynamic supermarket experience would ever become a reality.
Switching to PosterBooking was the turnaround we desperately needed. The platform was easy to use and, even better, free. Suddenly, we had the flexibility to update deals in real time, making sure our customers always had the latest information. We could highlight local produce and flash sales effortlessly, and the money we saved allowed us to invest in sustainability initiatives that mattered to our community. Seeing shoppers engage with our vibrant displays and enjoy a smoother shopping experience was incredibly rewarding. PosterBooking helped us bring our supermarket to life, aligning perfectly with our mission to serve and uplift our neighborhood.
FAQ About Optisign Digital Signage
1. What is OptiSigns, and how does it function?
OptiSigns is a digital signage platform that enables users to manage and display content across multiple screens via a cloud-based interface. It supports various content types and offers scheduling features. While OptiSigns provides a range of functionalities, some users have reported occasional technical issues. PosterBooking offers a more stable platform with a focus on reliability and user satisfaction.
2. Is OptiSigns easy to use for beginners?
OptiSigns offers a user-friendly interface with drag-and-drop features. However, certain advanced functionalities might require a learning curve. PosterBooking provides an intuitive platform designed for users of all skill levels, ensuring a smooth onboarding experience without the need for extensive training.
3. What types of content can I display using OptiSigns?
OptiSigns supports images, videos, web pages, social media feeds, and widgets like weather and countdown timers. While it provides a robust range of content options, PosterBooking offers similar content support but without additional charges or restrictions, making it a more cost-effective choice.
4. Can I schedule content with OptiSigns?
Yes, OptiSigns allows users to schedule content and automate updates. However, some users might find the scheduling feature to be slightly cumbersome. PosterBooking simplifies content scheduling with an intuitive drag-and-drop interface, making content management easier and more efficient.
5. What hardware is compatible with OptiSigns?
OptiSigns supports various hardware devices, including Amazon Fire TV Sticks, Android players, and Smart TVs. While the range is extensive, some devices may require extra configuration steps. PosterBooking provides seamless compatibility with Amazon devices, making hardware integration smoother and more user-friendly.
6. Does OptiSigns provide customer support?
OptiSigns offers support through email, a help center, and a live chat feature. However, response times can vary. PosterBooking emphasizes 24/7 support, ensuring immediate assistance to minimize any disruptions in content display.
7. Does OptiSigns offer a free version?
OptiSigns has a free version with basic features, but unlocking the full potential of the platform requires a paid subscription. PosterBooking, in contrast, provides a comprehensive free plan, giving users access to features without any hidden costs.
With PosterBooking, you get access to all essential features from the start, including real-time content updates, and white-labeling at little cost. And for businesses scaling up, PosterBooking’s 10 free screens and low per-screen pricing make it the ideal choice to maximize your budget without compromising on quality.
Why pay $45 per screen for features that PosterBooking provides for free or at a fraction of the cost? For companies looking for a flexible, scalable, and affordable digital signage solution, PosterBooking is the smarter choice.